燕京仙都公司的“仙都小炮”啤酒,从构思到产品面市,仅用了20天。刚上市100天,就连连创造了金华啤酒市场的多项纪录,形成的强大冲击波,带动了企业全线产品的销售,改变了金华啤市的竞争格局——“燕京仙都”同“双鹿”(当地强势品牌)的市场占有率,由3:7的明显悬殊,硬是扳平为5:5,目前销售势头还在一路攀升,被业界传为“小炮神话”。 Yanjing cents are the company “Sin small cannon ” beer, from the idea to the product market, only 20 days. Just listed 100 days, it has repeatedly created a number of Jinhua beer market record, the formation of a strong shock wave, led the sale of all products business, changing the competitive landscape Jinhua Beer - “Yanjing Xindu ” with the “Shuanglu” (local strong brand) market share, markedly disproportionate from 3: 7, it is equal to 5: 5, the current sales momentum is still rising all the way, the industry is known as the “cannon myth”.