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第—位以球员名字为球鞋命名朱丽叶斯·欧文,匡威,1976年在“飞人”乔丹之前,“J博士”就已经开创了运动品牌代言人的先河,成为第一位拥有以他名字命名的运动装备的职业篮球明星。这双出品于1976年的球鞋,尽管只是简单地在白色球鞋上印有一个蓝色星星的匡威标志以及“J博士”的签名,但也足以在当时掀起一股疯狂的抢购热潮,这款球鞋分为低帮和高帮两种款式,乍一面世就迅速成为篮球迷们必备的一款热卖球鞋。
The first place named after the players shoes Julius Erving, Converse, in 1976 before the “trapeze” Jordan, “Dr. J” has created a precedent for the sports brand ambassador, becoming the first to have him Professional basketball star named after the sports equipment. This pair of shoes produced in 1976, although simply printed on a white shoes with a blue star Converse logo and “Dr. J” signature, but it was enough to set off a frenzied craze at that time, which Divided into low-section shoes and high-top two styles, at first glance quickly became an essential basketball fans a hot shoe.