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近几年,社会主义市场经济迅速发展,网络变成了人们生活必不可少的一部分,这就说明信息化、数字化和综合化已成为企业发展的一个重要方向。大数据时代的到来,也给企业财务管理提出了新挑战。本文主要阐述了大数据的价值认识、信息的采集与挖掘、大数据如何提升企业价值做了具体的分析,并在文章的最后对大数据时代企业财务管理转型提出了几点建议。
In recent years, the socialist market economy has developed rapidly and the Internet has become an indispensable part of people’s lives. This shows that informatization, digitization and integration have become an important direction for the development of enterprises. The advent of the era of big data, but also to corporate financial management has put forward new challenges. This article mainly elaborates the value of big data understanding, information collection and mining, how to enhance the value of big data to do a specific analysis, and in the end of the article on the big data era enterprise financial management transformation made a few suggestions.