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林裕民、刘必华著文称:进一步研究老年人市场,开发老年人商品,开拓老年人消费领域,已成为商业企业必须认真思考和解决的一个重大课题。依据福州市第四次人口普查资料分析:1.80年代人口出现新的转折,即从青年型增长转化为老年型增长。集中表现为“两降一升”:人口出生率普遍下降,人口死亡率进一步降低;老年人口数量急剧上升。老龄人口增长速度快于总人口增长速度。预计到1994年福州市老年人占总人口比重将达到9.77%,将与
Lin Yu-min and Liu Bi-hua’s book claim that further studying the market for the elderly, developing products for the elderly, and opening up the field for the elderly has become a major issue that commercial enterprises must seriously consider and solve. According to the Fourth Fuzhou Census data analysis: 1. 80’s population a new turning point, that is, from the youth-type growth into the growth of the elderly. Concentrating on “two drops and one rising”: the birth rate generally dropped and the population mortality rate further decreased; the number of the elderly population rose sharply. The aging population is growing at a faster rate than the total population. It is estimated that by 1994, the proportion of the elderly in Fuzhou will reach 9.77% of the total population