近年来,国家对传媒文化产业高度重视,现代传媒承担着民族文化传播的重任。中国饮食文化有着五千年的悠久历史,在世界文化史上独树一帜,巧妙地运用动画这一载体传播饮食文化,是对饮食文化的一种延展。饮食文化动画最大限度地扩展了动画艺术在21世纪数字时代的实践,其娱乐性、教育性和商业性的功能,担负着社会责任和传统文化的传承,同时创造着动画与饮食文化新关系与新环境,并且带来了新的创作方式和艺术语言。 In recent years, the state attaches great importance to the media culture industry, and the modern media undertakes the important task of spreading ethnic culture. China’s food culture has a long history of 5,000 years and is unique in the history of world culture. The use of animation as a vehicle to disseminate the food culture skillfully is an extension of the food culture. Food culture animation maximizes the practice of animation art in the digital age of the 21st century. Its entertainment, educational and commercial functions bear the responsibility of social responsibility and inheritance of traditional culture while creating a new relationship between animation and food culture. New environment, and brought new ways of creation and artistic language.