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渠道是商家立足市场的重要砝码,为了抢占市场、吸引用户,各商家纷纷顺应市场的变化,对各自的渠道策略做出调整,扁平化管理成为目前业界流行的渠道管理方式,由于实行短渠道模式,扁平化管理不仅拉近了商家与用户的距离,使得商家能够及时得到市场、用户的反馈信息,从而提高市场反应速度。同时,用户能够得到商家灵便的支持,从而了解商品特点和技术,减少物流途径,价格优势一览无余 。 作为国内为数不多的拥有全线网络商品的企业。深圳的为公司在今年推出了“圆桌计划”,意在借鉴
Channels are important weights for merchants based on the market. In order to seize the market and attract users, various businesses have followed the changes in the market, adjusted their respective channel strategies, and flat management has become a popular channel management method in the industry, due to the implementation of short channels. Mode, flat management not only narrows the distance between businesses and users, enabling businesses to get timely feedback from the market and users, thereby increasing market response speed. At the same time, users can get the support of the business owners, so as to understand the characteristics of products and technologies, reduce the logistics approach, the price advantage at a glance. As one of the few companies in the country that has a full range of online products. Shenzhen launched a “round table plan” for the company this year.