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2008年,中央电视台对雪灾、汶川地震、北京奥运会、改革开放30周年、“神七”发射等一系列重大事件的报道备受关注,权威性、公信力、影响力空前高涨。央视 CSM市场研究公司的报告显示,2008年1月1日到9月13日,CCTV收视份额高达36.88%,比去年同期增长2.37个百分点,增幅为6.9%。在全国上星频道收视排名前十位的频道中占据了九席。2008年上半年,央视广告客户总量进一步扩大,央视黄金招
In 2008, CCTV was concerned about a series of major events such as the snowstorm, the Wenchuan earthquake, the Beijing Olympic Games, the 30th anniversary of the reform and opening up and the launch of the “Shenzhou VII”. Its authority, credibility and influence have all along been unprecedentedly high. CCTV CSM market research company’s report shows that from January 1, 2008 to September 13, CCTV ratings as high as 36.88%, an increase of 2.37 percentage points over the same period last year, an increase of 6.9%. In the country’s top-star channel ratings top ten channels occupy nine seats. In the first half of 2008, the total amount of CCTV advertisers was further expanded, and CCTV won the golden trick