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很多企业常以优质的售后服务标榜自己的产品,殊不知无意间会引起消费者对产品质量的隐约怀疑。产品本身的优良品质才是顾客需求的根本因素。当顾客享受着麦当劳的喷香“巨无霸”的好味道时,其实背后隐藏着从播种、加工到制作最后递送至顾客手中的流水线般的全面控制服务。
Many companies often flaunted their products with excellent after-sales service, not knowing it would inadvertently cause consumers to vaguely doubt the quality of their products. The good quality of the product itself is the fundamental factor of customer needs. When customers enjoy the good taste of McDonald’s “Big Mac”, there is actually a hidden pipeline of complete control services ranging from sowing and processing to final delivery to customers.