在《国家中长期教育改革与发展规划纲要》颁布实施、举国上下认真学习贯彻全国教育工作会议精神的时刻,经济科学出版社隆重推出知名公关教育教学专家杨俊教授主编的普通高等教育“十二五”规划教材《新型公共关系原理与实务》,作为新一轮高等学校应用型本科公共关系学 At the moment when the Outline of National Medium and Long-Term Education Reform and Development Plan was promulgated and implemented, and the entire country carefully studied and implemented the spirit of the National Education Conference, Economic Science Press solemnly launched the “General Higher Education” edited by Professor Yang Jun, a well-known public relations education and teaching expert 25 “planning textbook” principle and practice of new public relations, "as a new round of applied undergraduate public relations colleges