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数码时代给广告摄影领域带来了巨大的变革和机遇,高校广告摄影教学的发展要与时俱进。广告摄影教学流程和策略,将有效提高该课程的教学水准和质量,更有助于培养学生专业的创作能力。
The digital era has brought great changes and opportunities in the field of advertising photography. The development of advertising photography in universities should keep pace with the times. Advertising photography teaching process and strategy, will effectively improve the teaching standards and quality of the course, but also help to develop students’ professional creative ability.