最近一段时间以来,不少城市卷入了较为严重的舆论漩涡,网络舆情一片汹涌。在新媒体环境下,城市的管理者和各相关职能部门面对突发事件如何应对、如何正确发声,已是重大的执政课题。天津在重特大爆炸事故之后,由于应对速度迟缓、发布会又未能获得社会谅解,使城市形象蒙上了不少阴影。南京震惊全国的宝马撞人案,在沉寂了两个多月之后,因为警方发布了车主“急性短暂性精神障碍症”的鉴定结果,重新引发了舆情反弹。一波未平一波又起,该市明故宫遗址进行百亿商业开发事件,有关方面难以自圆其说, Recently, many cities are involved in a more serious whirlpool of public opinion, the network of public opinion surging. Under the new media environment, it is already a major issue for the governors and relevant functional departments in the city to deal with emergencies in a timely manner. After the big bang in Tianjin, due to the slow response speed and the conference’s failure to gain social understanding, the city image cast a lot of shadows. Nanjing shocked the country’s BMW hit the case, after more than two months in silence, because the police released the owner “acute transient mental disorder ” identification results, reroute the public opinion rebound. A wave of unsteady waves and ups and downs, the city’s Forbidden City ruins of billions of commercial development events, the parties concerned find it hard to justify,