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Domtar是北美最大、全球第二大的造纸公司,日前在美国与加拿大的各大媒体刊登广告,呼吁大家对纸张要重视,澄清对纸张的误解,重新认识纸张的亲和力,这个活动称为Paper Because。卖纸的自我宣传不足为奇,但这些日子大家把焦点聚集在电子纸、电子书、电子阅读器上,似乎已经走进无纸时代,Domtar的分析或许能让电子散发的热量冷却一些。
Domtar, North America’s largest and second-largest paper company in the United States, recently published advertisements in major media outlets in the United States and Canada calling on paper attention, clarification of paper misunderstanding, and re-understanding of paper affinity. The event was called Paper Because . It is not surprising that self-promotion of paper sales has taken place. However, focusing on e-paper, e-book readers and e-readers these days seems to have entered the era of paperlessness. Domtar’s analysis may have allowed the electronic heat to cool down.