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随着计算机和网络的发展,网络知识产权问题逐渐升温,商标权在网络上遇到了前所未有的挑战。与传统网络商标侵权相比,网络环境下的商标侵权因为网络的一系列特性而出现了新的特点和形态。本文分析了在网络环境下商标侵权与传统商标侵权相比所具有的新特点和新类型。
With the development of computers and networks, the issue of intellectual property rights on the Internet is gradually heating up. Trademark rights have encountered unprecedented challenges on the Internet. Compared with traditional online trademark infringement, trademark infringement under the network environment has emerged new characteristics and forms due to a series of characteristics of the network. This article analyzes the new features and types of trademark infringement compared with the traditional trademark infringement under the network environment.