我国旅游法出台后,不仅极大的规范了旅游行业,而且对导游人员也提出了更严格的要求,明令禁止:未取得导游证或者领队证,不得从事导游、领队活动。本文结合我校旅游专业的实际情况和本人多年带导游资格证考试的经验,深入分析导游资格证通过率低的原因,并提出相应对策,以期为同行提供借鉴和参考。 After the introduction of China’s tourism law, not only a great standard of the tourism industry, but also for tour guides also made more stringent requirements, a clear ban: no tour guide card or team leader card, shall not engage in tour guides, tour leader activities. Based on the actual situation of tourism specialty in our school and my years of experience in tour guides’ qualification examinations, this paper analyzes in depth the reasons for the low pass rate of tour guides and puts forward corresponding countermeasures so as to provide reference and reference for peers.