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研究表明,文化旅游产品需求者与提供需求的民族地区密切相关,不可分离。鉴于此,本文从市场差异性角度出发,分析了文化旅游者、文化旅游产品的不同类型。在此基础上,找到二者之间的对应关系,也就是各类旅游者对文化旅游产品的差异性选择,以及产品对旅游者的差异性适应。最后,结合实际的工作经验,提出民族地区旅游开发的策略。希望可以促进民族地区旅游业的快速、稳定,以及可持续发展。
Research shows that the demand for cultural tourism products is closely related to the ethnic areas providing the demand and can not be separated. In view of this, this article analyzes the different types of cultural tourists and cultural tourism products from the perspective of market differences. On this basis, to find the corresponding relationship between the two, that is, all types of tourists on the cultural tourism products of different choices, as well as product differentiation of tourists to adapt. Finally, combined with the actual work experience, put forward the strategy of tourism development in minority areas. Hope that can promote the rapid, stable, and sustainable development of tourism in ethnic areas.