论文部分内容阅读
近些年来,国内外游客管理的理论和实证研究层出不穷。笔者从游客管理的概念目的及原则;游客管理理论及模式;游客管理的内容;游客管理中存在的问题及对策等方面对游客管理文献资料进行了归纳整理。一、游客管理的概念、目的及原则1.游客管理的概念对游客管理的定义,争议甚多,尚未形成统一的概念。何方永将游客管理定义为:游客管理是旅游目的地管理者
In recent years, theoretical and empirical studies of tourist management both at home and abroad are endless. The author summarizes the tourist management literature from the concept and principle of tourist management; the theory and mode of tourist management; the content of tourist management; the problems and countermeasures in tourist management. First, the concept of tourist management, objectives and principles 1. The concept of tourist management The definition of tourist management, many controversies, not yet formed a unified concept. He Fang Yong defines the management of tourists as: tourist management is a tourist destination manager