先回到20世纪70年代的一个场景吧。安徽芜湖市的年广久支起大锅炒葵花籽的时候,绝对没想到“傻子瓜子”能成为品牌,那时候他和绝大多数中国人一样不知道“市场经济”、“品牌效应”这等说法。年近四十的他曾经因为“投机倒把”蹲过监牢,在国有企业中无法容身才靠这个小本买卖为生,随时准备东躲西藏逃避各种检查。就这样,1976年他就挣到了自己的第一个100万。因为把小瓜子做成了大 Go back to a scene of the 1970s. Wuhu City, Anhui Province, a long time to support the pot of fried sunflower seeds, absolutely did not expect “fool seeds” can become a brand, when he and most Chinese do not know the “market economy”, “brand effect” this And so on. Nearly forty years ago, he had squatted prison because of “speculation.” He could not afford to survive in this state-owned enterprise and was ready to hide in Tibet for various inspections. In this way, he earned his first million in 1976. Because the little melon made a big