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媒介是人体的延伸。——(美)麦克卢汉 历史上,传播技术的每一次新突破,都随之引发一场深刻的社会革命。古腾堡的印刷术,使知识为社会大众共同享用成为现实,从而触发了民主与自由的意识;莫尔斯的电报为定期地联合地采集新闻提供了重要的技术手段,从而使报纸由个人的记事工具和政党的战斗喉舌转而成为以向大众报道新闻事实为首要任务的信息传播者;而无线电广播则使通讯扩展到了一个全新的领域,把外部世界带进了每一个家庭;电视的发明比以往的各种传媒技术更为先进,使信息内容更生动、更逼真、更接近于客观世界的原型,使人类真正实现了足不出户而知天下事的梦想,甚至深刻地影响和改变了人类的生活与生存方式。
The media is an extension of the human body. - (US) McLuhan Historically, every new breakthrough in communication technology has triggered a profound social revolution. Gutenberg’s typography enabled knowledge to be shared by the general public, thus triggering a sense of democracy and freedom; Morse’s telegram provided an important technological tool for regularly and collectively gathering news so that the newspaper was made up of individuals The notepad tools and the party’s fighting mouthpiece have turned to disseminators of information with the primary task of reporting news to the general public; and radio broadcasts have expanded communication into a completely new area that brings the outside world into every household; television Invented more advanced media technologies than ever before, made information content more vivid, realistic and closer to the prototype of the objective world, enabling mankind to truly realize the dream of staying at home and knowing the world well and even profoundly affecting Changed human life and way of life.