面对日益严峻的环境污染问题,企业在追求经济效益最大化的同时,必须把环境保护作为自己的社会责任。环境作为生产力要素对提升企业形象和提高市场份额,促进招商引资、经济增长,吸引人才聚集,提高企业的市场竞争力,推动社会进步都有十分突出的作用。在规范的市场经济规则下,企业环保不达标,其产品就难以进入主流市场。对环境带来损害的企业,也将被社会所淘汰。 Faced with the increasingly serious environmental pollution problems, enterprises should take environmental protection as their own social responsibility while pursuing the maximization of economic benefits. As an element of productivity, environment plays a prominent role in promoting corporate image, increasing market share, promoting investment, economic growth, attracting talent, enhancing the market competitiveness of enterprises and promoting social progress. In the normative market economy rules, corporate environmental protection is not up to standard, its products are difficult to enter the mainstream market. Enterprises that cause damage to the environment will also be eliminated by society.