时下,各企业之间的产品价格和技术的差别正在逐步缩小,影响客户购买产品因素除了产品品牌和企业的形象之外,关键还是服务品质。服务能够主导产品的销售趋势,服务的最终目的是提升顾客对商品的购买欲,扩大市场的占有率。 Nowadays, the difference between product price and technology among various enterprises is gradually narrowing, and the key factor that affects customers’ purchasing product factors is the quality of service besides the image of product brands and enterprises. Services can dominate product sales trends, the ultimate goal of service is to enhance customer desire to purchase goods, expand market share.