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驰名商标是指在中国为相关公众广为知晓并享有较高声誉的商标,在驰名商标的司法认定中,认定原则及认定标准是驰名商标认定的基本限制。本文从驰名商标的发展过程出发,先正确认识我国驰名商标认定制度的历史和现状,然后再具体分析了驰名商标司法认定原则及认定标准。
Well-known trademarks refer to those trademarks widely known and enjoyed high reputation in China. In the judicial recognition of well-known trademarks, the principle of recognition and the standard of recognition are the basic restrictions on the recognition of well-known trademarks. Based on the development of well-known trademarks, this paper first correctly understand the history and current situation of China’s well-known trademark accreditation system, and then analyzes the principles and standards of judicial recognition of well-known trademarks.