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会展业在企业全球化和经济一体化的进程中,以其对经济的乘数效应和对社会的杰出贡献获得了众多美称,受到了各国政府及城市越来越多的重视。上海面临着2010世博会的机遇和挑战,同时作为中国经济发展的中心城市之一,其会展业能否迅速、健康地发展关系着上海乃至整个中国在世界上的地位和可持续发展。因此上海会展业应该针对发展过程中会展业软硬件方面已经出现或可能出现的问题,提出切实可行的发展对策:即以可持续发展为指导,结合经济管理的理论和实践,来更好地促进上海经济、社会的整体、协调发展。
Exhibition industry in the process of enterprise globalization and economic integration, with its multiplier effect on the economy and outstanding contributions to society has won numerous acclaim, by the governments of all countries and cities more and more attention. Shanghai is facing the opportunities and challenges of the 2010 World Expo. At the same time, as one of the central cities in China’s economic development, its rapid and healthy development has a bearing on the world’s position and sustainable development of Shanghai and even of China as a whole. Therefore, the convention and exhibition industry in Shanghai should address the problems that have arisen or may arise in the hardware and software industry during the development process, and put forward practical measures for development: that is, to promote sustainable development as a guide, combined with the theory and practice of economic management Shanghai economy, society as a whole, coordinated development.