毫无疑问，这是一个每天都求新求变的知识创新时代。随着社会的发展、科技的进步，知识、文化、信息的积累和传播日趋重要，以纸质为载体的传统出版模式已难以完全满足读者（受众）的需求。科技含量高作为知识经济时代重要特征之一的电子出版物，便应运而生，延续升华了传统出 This is undoubtedly an era of knowledge innovation that seeks change every day. With the development of society, the progress of science and technology, the accumulation and dissemination of knowledge, culture and information are becoming more and more important. The traditional publication mode based on paper has been unable to fully meet the needs of readers (audiences). High-tech content As an important feature of the era of knowledge-based electronic publications, it came into being, continued to sublimate the traditional out