在现实生活中,人们的消费活动总会或多或少地受心理因素的影响,事后认为自己消费不值,甚至感到后悔。因此,消费者在购买商品时,务必要保持清醒的头脑,树立科学的消费观念,走出心理“沼泽”。一、凡勃伦效应在经济生活中,一些商品的价格定得越高,越能受到消费者的青睐而畅销。也就是说,商品价格越高,越 In real life, people’s consumption activities are always more or less affected by psychological factors, and later think they are not worth the consumption, or even feel regret. Therefore, consumers in the purchase of goods, be sure to keep a clear head, establish a scientific concept of consumption, out of the psychological “swamp ”. First, the Veblen effect In economic life, the higher the price of some goods, the more consumers can get the best-selling. In other words, the higher the price of goods, the more