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五年来,网络游戏在中国事实上已经成为了一个真正的全民运动和第二代游戏人的成功相比,盛大等大公司去年表现不尽如人意,我觉得一个重要的原因,是因为我们抛弃了游戏的全民化基础,抛弃了游戏创意产业的特性,用一个人、一个团队的智慧去迎合或者对抗千千万万用户和竞争对手的智慧盛大正在把自己全方位地融入游戏的全民化浪潮,为此推出了三个计划:鼓励内部创业的“20％计划”、吸引精品项目的“风云计划”以及每个月18日听员工讲创意的“18计划”如果钱不够,盛大会去路演,会去圈钱,这是我们的事情。而你的惟一任务,就是专心去创新,去创造,让创新变成一个名副其实的全民运动,让盛大成为这个全民运动的引擎
In the past five years, online games in China have in fact become a true national sport Compared with the success of second-generation gamers, big companies such as Shanda did not perform well last year. One important reason I think is that we have to abandon The universal basis of the game, abandoned the characteristics of the game creative industries, with a person, a team of wisdom to meet or fight the wisdom of millions of users and competitors Shanda is full integration of their own wave of universalization of the game , Launched three plans for this: the “20% Plan” to encourage internal entrepreneurship, the “Storm Project” to attract boutique projects, and the “18 Plan” to listen to employees every month on the 18th. If there is not enough money, Shanda will go to the roadshow , Will go to misappropriating money, this is our business. And your only task is to focus on innovation, to create, to make innovation a truly universal movement, to make Shanda the engine of this national movement