论文部分内容阅读
当今社会科学技术飞速发展,产品更新换代的步伐逐步加快,消费者在商品的数量和质量得到满足后,开始观注产品的品质和个性化服务,企业的营销策略和模式也要不断的变化才能适应市场的需求。
With the rapid development of social science and technology, the pace of product upgrading has gradually accelerated. Consumers began to observe the quality and personalization of products after the quantity and quality of the products were met. The marketing strategies and models of enterprises should also be continuously changed Adapt to the needs of the market.