传统图案是人民群众在生产劳动中流传下来具有独特民间风格和地方特色的图案。不同民族、不同地域有着不同的风俗习惯,形成不同的传统艺术形式。传统艺术不仅丰富,还蕴含着深刻的文化内涵。体现了不同民族、地域的风土人情和审美情趣。将传统文化元素运用在包装设计中,既能使人真正体味到传统文化的魅力,也能使设计更具民族性和本土文化的特性。 The traditional pattern is a pattern that has been handed down by the masses of people in production and labor and has unique folk style and local characteristics. Different ethnic groups and different regions have different customs and forms of different traditional art forms. Traditional art is not only rich, but also contains profound cultural connotation. Embodies the different ethnic groups, geographical customs and aesthetic taste. The traditional cultural elements used in packaging design, both people can truly appreciate the charm of traditional culture, but also make the design more ethnic and local culture.