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新媒体语境给文学的生产、传播、消费及文学的审美价值观等诸多方面都产生了巨大影响,其中之一便是“泛文体”现象的出现,如此起彼伏的“咆哮体”、“淘宝体”、“元芳体”、“甄嬛体”等等。潮起潮落的种种文体,一般都体现出“发生的民间性”、“形式的颠覆性”、“话语的搞怪性”、“交流的亲和性”、“叙事的微小性”等特征。其所以盛行,是技术、媒质、文化、心理、文体等多方面因素的影响。“泛文体”潮作为一种新的文化和文体现象,其价值与意义不应作一时的盖棺定论,但必要的自省、自律与他律,也不可缺位。
The new media context has had a tremendous influence on the production, dissemination, consumption and aesthetic values of literature, among many others. One of them is the appearance of “pan-style” phenomena, which are followed by “roaring bodies” , “Taobao”, “Yuan Fang”, “Zhen Huan body” and so on. The various styles of ebb and flow of the ebb and flow of the ebb and flow of the ebb and flow of the ebb and flow of the ebb and flow of the ebb and flow of the ebb and flow of the ebb “The Subtleness of Narration” and other characteristics. Its prevalence is the impact of many factors such as technology, media, culture, psychology and style. As a new cultural and stylistic phenomenon, the value and significance of “pan-style” tide should not be overshadowed by the moment, but the necessary introspection, self-discipline and other laws are also indispensable.