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一般认为,电视专业化频道之所以应运而生,是由于大众传播已经从“广播”转向“窄播”,从以传者为中心转向以受众为中心。从目前国内专业频道发展的态势来看,国内各城市电视台开办了100多家的影视频道不仅是目前国内“最大的专业化频道”,而且还由于其体现“制播分离”最为彻底,节目类型最为明确而成为“当前最为成熟的专业化频道”。
It is generally believed that the channel of television specialization came into being because the mass media has shifted from “broadcasting” to “narrowcasting”, shifting from the preacher to the audience as the center. From the current situation of the development of professional channels in China, more than 100 domestic and overseas television channels are not only the “largest professional channels” in China, but also the most complete channels of broadcasting and broadcasting. The most clear and become “the most mature professional channel.”