中国在短短的20年内,出现过不少昙花一现的品牌明星：曾经以极快的速度在中国市场迅速蹿红,品牌的知名度达到空前的高度,令人万众瞩目：但是又在很短的时间内惊人地如流星般陨落,让人万分惋惜。其中不乏当初优秀的企业,如三株、智强、旭日升、太阳神等。是什么毁灭了这些品牌?巨额广告费拖死品牌智强品牌是四川非常有名的一个食品品牌,推出的智强核桃粉在 In a short span of 20 years, China has witnessed many short-lived brand stars: once rapidly booming in the Chinese market, the brand’s popularity reached an all-time high, attracting much attention: in a very short period of time Amazingly falling like a meteor, extremely regrettable. Many of them had outstanding enterprises, such as three, Zhiqiang, rising sun, the sun and so on. What is the destruction of these brands? A huge advertising costs dragged death brand Zhiqiang brand is a very famous food brand in Sichuan, the launch of intellectual strong walnut powder