论文部分内容阅读
在法国巴黎的香榭丽舍大道旁有一家路易·威登的专卖店,笔者在前年夏天曾经光顾此店。那里有许多顾客来自东亚,特别是中国、日本和韩国。后来,在戴高乐机场的报税柜台我发现几乎也是清一色的亚裔女子在申请免税。最近听说那家专卖店聘用了来自中国的讲普通话的女士做服务员,以满足越来越多的中国顾客。在戛纳电影节期间,我造访了这个小城的多家时装店,但是,陪同我的法国朋友却不以为然,说法国人只是图实惠,名牌就是“贴牌”而已,其实许多服装厂都有能力设计和生产,只是没有“名牌”这块牌子。在
In Paris, France, the Champs Elysees next to a Louis Vuitton store, I visited the store the summer of last year. There are many customers from East Asia, especially China, Japan and South Korea. Later, at the tax counter at Charles de Gaulle, I found that almost all the same Asian women were applying for tax exemption. I recently heard that store hired a Mandarin lady from China as a waiter to meet more and more Chinese customers. During the Cannes Film Festival, I visited several boutiques in this small town. However, my French friend, who accompanied me, dismissed the fact that the French were just an example and the name brand was “OEM”. In fact, many apparel factories are capable of designing And production, but no “brand name” this brand. in