企业的魁力与竞争力当代卓越的企业战略家Ｍ．Ｅ．彼特教授对企业的形象用了＂魁力＂这一极富人格化的字眼。他认为，企业必须具备二个条件才能生存和发展：一要富有魁力，二要有旺盛、持续的竞争力。当今时代，是一个被经济激烈冲击的时代，世界的许多部分都受着经济的左... The enterprise’s calibre and competitiveness. The outstanding enterprise strategist of the time. E. Professor Pitt used the word “Quaoli”, a highly personalized word for corporate image. He believes that companies must have two conditions in order to survive and develop: First, to be full of strength, and second, to have strong, sustained competitiveness. The current era is an era of intense economic shocks. Many parts of the world are affected by the economic left...