法国作家拉封丹曾写过一篇寓言,讲的是北风和南风比威力,看谁能把行人身上的大衣脱掉。北风首先来一个朔风凛凛、寒冷刺骨,结果行人为了抵御北风的侵袭,便把大衣裹得紧紧的;南风则徐徐吹动,顿时风和日丽,行人觉得身上暖洋洋的,始而解开纽扣,继而脱掉大衣,南风获得了胜利。这就是“南风效应”这一社会心理学概念的出处。“南风效应”给 French writer Lafayette has written an allegory about the power of the north and south winds to see who can take off the coat of pedestrians. The first of the north wind came in a fresh and biting cold. As a result, pedestrians wrapped the coat tight to resist the invasion of the north wind. The south wind slowly blew, and the wind was bright. Pedestrians felt the body warm. And untie the button, then take off the coat, southerly won. This is the source of the “Southerly Effect” concept of social psychology. “Southerly effect” to