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11月29日,中国网络视听节目服务协会发布《2017中国网络视听发展研究报告》,呈现了当下中国网络视听的发展环境、现状及趋势。报告表明,我国网络视频用户占网民总数的75.2%,网络视听产业用户规模和使用率进一步提升,网络自制内容全面进入精品化时代、网络视频消费移动化趋势日益显著,用户视频付费意识已经养成,用户内容需求细分化、网
On November 29, China Network Audiovisual Program Service Association released the “2017 China Network Audio-visual Development Research Report”, presenting the current development environment, current status and trends of Chinese audiovisual network. The report shows that China’s online video users accounted for 75.2% of the total number of Internet users, the network audio-visual industry, user size and utilization rate to further enhance the self-made content of the network fully into the era of quality, online video consumer trends increasingly significant consumer video consumer awareness has been developed , User content needs segmentation, network