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在中国的房地产市场,特别是北京的房地产市场,还没有真正的市场化,现在引领消费所潮流,还是开发商在引领市场,而不是消费者,消费者说我想要什么产品,你给我做什么产品,那是真正的市场化。想想这些年我们推出的所有项目、所有概念,包括策划人,广告公司的精英们,都在想一些新的东西、新的概念来引领消费者去买他们的产品,北京房地产市场供应量这么多,为什么有的房子一推出就卖光,实际上很大程度上就是我们这些策划人员的功劳。
In China’s real estate market, especially in Beijing’s real estate market, there is no real market, and now lead the trend of consumer, or developers in leading the market, not consumers, consumers say I want what products, you give me What to do product, it is a real market. Think of all the projects we launched in these years, all the concepts, including planners, advertising company’s elite, are thinking of something new, new concepts to lead consumers to buy their products, the Beijing real estate market supply so Many, why some houses sold out as soon as it was launched, in fact, to a large extent, the merits of our planners.