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什么是竞争情报? 竞争情报是对整体竞争环境和竞争对手的一个全面监测过程。通过合法手段收集和分析商业竞争中有关商业行为的优势、劣势和机会的信息。开展竞争情报的目的是为增强企业竞争实力,提高产品和服务的市场占有率,为企业制定竞争决策提供依据。——美国竞争情报从业者协会（SCIP）竞争情报工作对企业的意义！ ※ 尽量避免市场中的意外发生 ※ 及早发现企业的机会与威胁 ※ 减少市场反应时间以提高企业竞争优势 ※ 及时修正企业近、中、远期发展规划
What is Competitive Intelligence? Competitive Intelligence is a comprehensive monitoring process of the overall competitive environment and competitors. Collect and analyze, through legal means, information on the merits, weaknesses, and opportunities of business practices in business competition. The purpose of carrying out competitive intelligence is to enhance the competitive strength of enterprises and increase the market share of products and services and provide the basis for enterprises to make competitive decisions. - American Competitive Intelligence Practitioners Association (SCIP) competitive intelligence work on the business sense! ※ try to avoid accidents in the market ※ early detection of business opportunities and threats ※ reduce market reaction time to improve their competitive edge ※ promptly amend the enterprise near, medium and long-term development plan