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商业包装设计课程作为一门直接与销售市场紧密接轨的专业课程,所涵盖的知识领域跨度是比较大的。从传统方式授课形式看,对于学生学习有一定局限性,课程拖沓,知识点零散不易交叉和衔接,所以我们尝试探索实践对商业包装设计课程进行“项目化”改造。在课程教学探索和实践中,确立了一套“企业委托,真实项目,真实流程;团队授课,工学交替,任务驱动”的设计课程教学模式。
Commercial packaging design courses as a direct follow the sales market professional courses, covering the span of knowledge is relatively large. From the traditional form of teaching, there are some limitations to student learning, the curriculum is too complicated and the knowledge points are fragmented and difficult to cross and connect, so we try to explore the practice of commercial packaging design courses “project ” transformation. In the course of teaching exploration and practice, established a set of “enterprise commission, real project, the real process; team teaching, work-study alternation, task-driven ” design course teaching mode.