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基于对相关信息技术采纳研究的回顾和总结,结合移动邮箱服务的特点,将技术接受模型与消费者行为过程结合起来,提出手机邮箱服务采纳行为研究的理论模型和假设并进行实证检验。
Based on the review and summary of the related information technology adoption research and combining the characteristics of mobile email service, this paper combines the technology acceptance model with the consumer behavior process and puts forward the theoretical model and hypothesis of mobile email service adoption behavior research and empirically tests.