一、分级自主营销管理的产生上海水仙公司是我国洗衣机行业首家股份有限公司和股票上市公司，主要生产经营水仙牌家用洗衣机和燃气热水器。过去一直在市场和行业中享有盛誉，经济技术指标均居全国同行业前茅。但到1989年未，销售量比历史最好水平的1988年下降了32．9％，产品积 First, the grading of independent marketing management Shanghai Narcissus is the first company in the washing machine industry shares and listed companies, the main production and operation Narcissus brand household washing machines and gas water heaters. In the past has been in the market and industry reputation, economic and technical indicators are among the forefront of the industry. However, by 1989, sales volume dropped by 32.9% over 1988, the highest level in history, in product volume