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指出竞争性是网络组织竞争情报产生的根本原因,网络合作为竞争情报的产生提供便利条件。网络组织竞争情报的作用主要是对潜在合作伙伴进行情报审计,监测合作伙伴的行为,掌握伙伴经营状况,监测网络外部环境,了解外部竞争对手的优势与劣势,把握机会,避免威胁。提出网络组织竞争情报的流程模式,并与基于单一企业组织的竞争情报流程进行简要比较。
Pointed out that competition is the root cause of the network intelligence competition, network cooperation to provide competitive conditions for the convenience of the conditions. The role of network organization’s competitive intelligence is mainly to conduct intelligence audit on potential partners, monitor the behavior of partners, master the operating conditions of partners, monitor the external environment of the network, understand the advantages and disadvantages of external competitors, seize opportunities and avoid threats. Proposed a network of competitive intelligence process model, and with a single enterprise-based competitive intelligence process for a brief comparison.