管理大师彼得·德鲁克曾经说过:“企业并不是为自己的目的,而是为着实现某种特别的社会目的,并满足社会的某种特别需要而存在的”。企业对于其所处社会的要求和期望,负有做出回应的义务,必须承担相应的责任。然而企业社会责任实践其历史之悠久,远远超出我们的一般想象。本书第一章将围绕此问题进行详细阐述,通过本章的阐述,读者对于企业社会责任实践的 Peter Drucker, a management guru, once said: “Business does not exist for its own sake, but for a particular social purpose and to satisfy a particular social need.” Businesses have the obligation to respond to the demands and expectations of the society in which they operate and must assume the corresponding responsibilities. However, CSR has a long history and far exceeds our general imagination. The first chapter of the book will elaborate on this issue, through the elaboration of this chapter, the reader for the practice of corporate social responsibility