洋品牌加大投资力度。4月,东芝宣布,在其中国合资厂大连东芝电视有限公司生产数码彩电和宽屏幕彩电,并向日本出口,引得其他洋品牌纷纷加大在华投资力度; 洋品牌开打价格战。中国刚一入世,洋品牌就一反常态,三洋、夏普、日立、索尼、东芝、松下、飞利浦、LG、阿里斯顿等企业纷纷展开降价战。 Foreign brands increase investment. In April, Toshiba announced that it had produced digital TVs and wide-screen color TVs at its Chinese joint venture plant, Dalian Toshiba Television Co., Ltd., and exported them to Japan, attracting other foreign brands to increase investment in China; foreign brands started price wars. Just as China entered the WTO, the foreign brands were unconventional. Sanyo, Sharp, Hitachi, Sony, Toshiba, Panasonic, Philips, LG, Ariston and other companies have started price cuts.