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随着互联网通信技术的飞速发展,报纸作为最早出现的大众媒体在竞争日益激烈的今天,视觉呈现在设计版面时内容与形式、政治与技术如何才能达到平衡,如何使读者在阅读报纸的同时享受着版面设计之美。无论是党报还是都市报,拥有一个简单明了、大气醒目的头版设计能在很大程度上提升新闻本身的价值。本文结合报纸编辑学、党报及都市报版面研究等相关理论,用“报纸脸面”的头版编辑作为切入点,分析当下党报和都市报如何做好头版,留给读者深刻的“第一印象”。
With the rapid development of Internet communication technology, newspapers as the earliest emerging mass media are becoming more and more fierce. Today, visual content and form in the design layout, how politics and technology can be balanced, how to make readers enjoy the newspaper The beauty of the layout. Whether it is a party newspaper or a metropolitan newspaper, having a simple, clear-cut, front-page design can greatly enhance the value of the news itself. In this paper, with the related theories of newspaper editorial, party newspaper and metropolitan newspaper layout research, using the front page edition of “Newspaper Face” as an entry point, this article analyzes how the front page of the party newspaper and the Metropolis Daily make a front page, First impression ".