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随着社会主义市场经济的发展,国内市场与国际市场的接轨,在许多竞争性行业中,不仅国内生产厂家之间相互竞争十分激烈,而且越来越多的国外名牌产品也加入到供给者的竞争行列中来。面对这种日趋激烈的市场竞争压力,许多企业寄希望于政府对民族工业实施一些保护性措施。他们不知道,光靠保护性措施,是很难维护民族名牌的。维护和发展民族名牌,主要靠企业更新观念,提高认识,全方位地研发出享
With the development of the socialist market economy and the integration of the domestic market with the international market, in many competitive industries, not only are the domestic manufacturers competing fiercely with each other, but more and more foreign brand-name products have also been added to suppliers. The competition ranks. In the face of this increasingly fierce market competition pressure, many companies hope that the government will implement some protective measures for national industries. They do not know that it is difficult to maintain national brand names by relying on protective measures alone. The maintenance and development of national brand names mainly depends on the company’s renewal of concepts, awareness raising, and development and enjoyment in all directions.