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传统中国公路发展是从交通功能与运输通道来体现其价值的,它具有公益性、服务性、社会性。而旅游产业发展的核心是通过旅游产业诸多业态高度融合作用下形成产品的综合价值体现,让人们享受、体验与消费。所以除具有服务性之外,更重要的是具有经济性、驱动性、功能性、目的地性。从这些意义来说,中国公路与中国旅游的切合点就在于:要把中国公路的单一性的交通功能,强化、转化成旅游资源整合功能、旅游产品体验功能、服务业态消费功能。以此
Traditional Chinese road development reflects its value from traffic functions and transportation channels. It has commonweal, service and social features. The core of the development of tourism industry through the integration of many industries in the tourism industry under the form of a comprehensive value reflects the value of products so that people enjoy, experience and consumption. Therefore, in addition to having service, it is more important to have economy, driving, functionality and destination. In these senses, the point at which the Chinese highways travel in China lies in the following points. The unification of the transport functions of the Chinese highways should be intensified and transformed into the integration of tourism resources, the experiential functions of tourism products, and the consumption functions in service industries. With this