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2013年1月21日,辽宁省大连市的张女士收到了某通信公司寄来的祝福贺卡。按照贺卡上的操作说明,张女士用手机下载了一款软件,利用这款软件对着贺卡拍摄后,贺卡表面的图案居然在手机里呈现出了3D动画效果。“传统的贺卡居然动了起来,简直太神奇了!”张女士一脸惊喜地感叹道。张女士手中拿到的这种“神奇”的贺卡,便是大连市邮政局在2013年贺卡营销活动中,首次将3D富媒体技术与传统贺卡产品相结合,创新开发的3D富媒体贺卡。“这种贺卡肉眼看上去就是一张普通的贺卡,但当手机下载了相关专用软件后,将手机摄像头对准这种经特殊处理的实物贺卡,此时我们在手机屏幕中
On January 21, 2013, Ms. Zhang from Dalian City, Liaoning Province, received a greeting card from a telecommunications company. In accordance with the instructions on the greeting card, Ms. Zhang used a mobile phone to download a piece of software, the use of this software against the greeting card shooting, greeting card surface pattern actually appeared in the phone showing a 3D animation effect. ”Traditional greeting cards actually move up, it is simply amazing! “ Ms. Zhang said with a pleasantly surprised. The ”magical“ greeting card that Ms. Zhang got in hand was the 3D rich media greeting card that was first developed by combining the 3D rich media technology with the traditional greeting card products in the post office marketing campaign of 2013 in Dalian City Post Office. ”This card looks like a normal greeting card, but when the phone download the relevant software, the phone camera at this kind of specially treated physical greeting card, then we in the phone screen