本研究主要围绕大陆对台传播网站中所塑造的大陆形象进行研究,以中国台湾网为研究对象,用内容分析方法进行数据的定量统计和分析。本文由此探讨大陆对台传播网站中所塑造大陆形象的特点,对将其所发布的时事内容进行分类统计并交叉分析,以此来分析构成大陆形象的各个节点内容的相关特点等,总结了当下大陆对台传播网站所存在的一些问题,并针对性地给出相关完善建议。 This research mainly focuses on the continent’s image shaped by the mainland propaganda websites in Taiwan. Taking the China Taiwan network as the research object, this paper uses the content analysis method to conduct the quantitative statistics and analysis of the data. This paper explores the characteristics of mainland continent shaped by the mainland propaganda websites and summarizes the relevant characteristics of the content of each node that constitutes the image of the continent through the classification statistics and cross-analysis of the current affairs content it publishes. At present, there are some problems that the mainland spreads to Taiwan and some pertinent suggestions are given pertinently.