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中央电视台节目主持人赵忠祥日前在京发表郑重声明,言称自己从未做过任何形式的商业广告,并表示要保留采取法律手段追究侵犯其肖像权、损害其名誉权行为的权利。据了解,赵忠祥此项声明是针对某营养液的营销活动中盗用其形象做商品广告并造成不良影响而做出的。
CCTV host Zhao Zhongxiang recently issued a solemn statement in Beijing alleging that he has never done any form of commercial advertising and has said that it is necessary to retain the right to take legal measures to infringe upon its portrait rights and undermine its reputation rights. It is understood that Zhao Zhongxiang this statement is for a nutritional liquid marketing activities in the use of its image advertising goods and caused adverse effects.