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电视仍然是最有影响力的媒体,在人们生活中是不可或缺的,特别是对于体育赛事以及一些重大活动,高清晰度电视仍然是最佳的选择。但是,忽然有一天,你突然发现自己原来有很久没有看电视了,越来越多的人尤其是年青一代开始离开电视(而不是视频),电视辉煌不再。作为集广播电视为一体的城市广播电视台(以下简称城市台),唯有主动调整自身发展战略,才能在新的媒介生态环境中,继续做强做大。
Television is still the most influential media and indispensable to people’s lives. HDTV is still the best choice, especially for sporting events and some major events. Suddenly, however, one day you suddenly find that you have not watched TV for a long time, and more and more people, especially the younger generation, have started to leave television (instead of video) and television is no longer brilliant. As a set of radio and television integrated urban radio and television stations (hereinafter referred to as the city of Taiwan), only by taking the initiative to adjust its own development strategy, in a new media environment, continue to grow stronger and bigger.