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2017年春耕期间氮磷钾量价齐跌,复合肥企业开工严重不足,钾肥需求下降、市场销量不甚乐观。作为中国稀缺资源的钾肥价格,难以体现真正的市场价值,下游采购风险难以预测。同时,贸易与流通环节沟通不畅,导致市场信心严重不足。行业共识将决定市场信心,市场走向将影响采购预期。钾肥生产企业如何走出此轮周期?市场操作如何撬动销量?下游采购如何规避风险?
In 2017, the volume of nitrogen, phosphorus and potassium dropped during the spring plowing, and the compound fertilizer business started to suffer a serious shortage. The demand for potash decreased, and the sales volume in the market was not optimistic. As China’s scarce resources of potash prices, it is difficult to reflect the real market value, the downstream procurement risk is difficult to predict. At the same time, poor communication between trade and circulation led to a serious lack of market confidence. Industry consensus will determine market confidence, the market trend will affect the procurement expectations. How to get out of this cycle of potash production enterprises? Market operation leveraging sales? How to avoid the risk of downstream procurement?